Previous Years
Year:
No Results
  • 2000 Rank
    1999 Rank
    Brand
    Brand Name
    Region/Country
    Sector
    Brand Value
    Change in Brand Value
  • 01
    NEW
    Coca-Cola
    The Americas
    United States
    Beverages
    72,537 $m
    NEW
  • 02
    NEW
    Microsoft
    The Americas
    United States
    Technology
    70,196 $m
    NEW
  • 03
    NEW
    IBM
    The Americas
    United States
    Business Services
    53,183 $m
    NEW
  • 04
    NEW
    Intel
    The Americas
    United States
    Technology
    39,048 $m
    NEW
  • 05
    NEW
    Nokia
    Europe & Africa
    Finland
    Technology
    38,528 $m
    NEW
  • 06
    NEW
    GE
    The Americas
    United States
    Diversified
    38,127 $m
    NEW
  • 07
    NEW
    Ford
    The Americas
    United States
    Automotive
    36,368 $m
    NEW
  • 08
    NEW
    Disney
    The Americas
    United States
    Media
    33,553 $m
    NEW
  • 09
    NEW
    McDonald's
    The Americas
    United States
    Restaurants
    27,859 $m
    NEW
  • 10
    NEW
    AT&T
    The Americas
    United States
    Telecommunications
    25,548 $m
    NEW
  • 11
    NEW
    Marlboro
    The Americas
    United States
    Tobacco
    22,110 $m
    NEW
  • 12
    NEW
    Mercedes-Benz
    Europe & Africa
    Germany
    Automotive
    21,104 $m
    NEW
  • 13
    NEW
    HP
    The Americas
    United States
    Technology
    20,572 $m
    NEW
  • 14
    NEW
    Cisco
    The Americas
    United States
    Technology
    20,067 $m
    NEW
  • 15
    NEW
    Toyota
    Asia Pacific
    Japan
    Automotive
    18,823 $m
    NEW
  • 16
    NEW
    Citi
    The Americas
    United States
    Financial Services
    18,809 $m
    NEW
  • 17
    NEW
    Gillette
    The Americas
    United States
    FMCG
    17,358 $m
    NEW
  • 18
    NEW
    Sony
    Asia Pacific
    Japan
    Electronics
    16,409 $m
    NEW
  • 19
    NEW
    American Express
    The Americas
    United States
    Financial Services
    16,122 $m
    NEW
  • 20
    NEW
    Honda
    Asia Pacific
    Japan
    Automotive
    15,244 $m
    NEW
  • 21
    NEW
    Compaq
    The Americas
    United States
    Technology
    14,602 $m
    NEW
  • 22
    NEW
    Nescafé
    Europe & Africa
    Switzerland
    Beverages
    13,680 $m
    NEW
  • 23
    NEW
    BMW
    Europe & Africa
    Germany
    Automotive
    12,969 $m
    NEW
  • 24
    NEW
    Kodak
    The Americas
    United States
    Electronics
    11,822 $m
    NEW
  • 25
    NEW
    Heinz
    The Americas
    United States
    FMCG
    11,742 $m
    NEW
  • 26
    NEW
    Budweiser
    The Americas
    United States
    Alcohol
    10,684 $m
    NEW
  • 27
    NEW
    Xerox
    The Americas
    United States
    Business Services
    9,699 $m
    NEW
  • 28
    NEW
    Dell
    The Americas
    United States
    Technology
    9,476 $m
    NEW
  • 29
    NEW
    Gap
    The Americas
    United States
    Apparel
    9,316 $m
    NEW
  • 30
    NEW
    Nike
    The Americas
    United States
    Sporting Goods
    8,015 $m
    NEW
  • 31
    NEW
    Volkswagen
    Europe & Africa
    Germany
    Automotive
    7,834 $m
    NEW
  • 32
    NEW
    Ericsson
    Europe & Africa
    Sweden
    Electronics
    7,805 $m
    NEW
  • 33
    NEW
    Kellogg's
    The Americas
    United States
    FMCG
    7,357 $m
    NEW
  • 34
    NEW
    Louis Vuitton
    Europe & Africa
    France
    Luxury
    6,887 $m
    NEW
  • 35
    NEW
    Pepsi
    The Americas
    United States
    Beverages
    6,636 $m
    NEW
  • 36
    NEW
    Apple
    The Americas
    United States
    Technology
    6,594 $m
    NEW
  • 37
    NEW
    MTV
    The Americas
    United States
    Media
    6,411 $m
    NEW
  • 38
    NEW
    Yahoo!
    The Americas
    United States
    Media
    6,299 $m
    NEW
  • 39
    NEW
    SAP
    Europe & Africa
    Germany
    Technology
    6,135 $m
    NEW
  • 40
    NEW
    IKEA
    Europe & Africa
    Sweden
    Retail
    6,031 $m
    NEW
  • 41
    NEW
    Duracell
    The Americas
    United States
    FMCG
    5,885 $m
    NEW
  • 42
    NEW
    Philips
    Europe & Africa
    Netherlands
    Electronics
    5,481 $m
    NEW
  • 43
    NEW
    Samsung
    Asia Pacific
    South Korea
    Technology
    5,223 $m
    NEW
  • 44
    NEW
    Gucci
    Europe & Africa
    Italy
    Luxury
    5,149 $m
    NEW
  • 45
    NEW
    Kleenex
    The Americas
    United States
    FMCG
    5,144 $m
    NEW
  • 46
    NEW
    Reuters
    Europe & Africa
    United Kingdom
    Media
    4,876 $m
    NEW
  • 47
    NEW
    AOL
    The Americas
    United States
    Media
    4,531 $m
    NEW
  • 48
    NEW
    Amazon
    The Americas
    United States
    Retail
    4,528 $m
    NEW
  • 49
    NEW
    Motorola
    The Americas
    United States
    Electronics
    4,445 $m
    NEW
  • 50
    NEW
    Colgate
    The Americas
    United States
    FMCG
    4,417 $m
    NEW
  • 51
    NEW
    Wrigley
    The Americas
    United States
    FMCG
    4,324 $m
    NEW
  • 52
    NEW
    Chanel
    Europe & Africa
    France
    Luxury
    4,141 $m
    NEW
  • 53
    NEW
    adidas
    Europe & Africa
    Germany
    Sporting Goods
    3,791 $m
    NEW
  • 54
    NEW
    Panasonic
    Asia Pacific
    Japan
    Electronics
    3,734 $m
    NEW
  • 55
    NEW
    Rolex
    Europe & Africa
    Switzerland
    Luxury
    3,561 $m
    NEW
  • 56
    NEW
    Hertz
    The Americas
    United States
    Automotive
    3,438 $m
    NEW
  • 57
    NEW
    Bacardi
    The Americas
    Bermuda
    Alcohol
    3,187 $m
    NEW
  • 58
    NEW
    BP
    Europe & Africa
    United Kingdom
    Energy
    3,066 $m
    NEW
  • 59
    NEW
    Moët & Chandon
    Europe & Africa
    France
    Alcohol
    2,799 $m
    NEW
  • 60
    NEW
    Shell
    Europe & Africa
    Netherlands
    Energy
    2,786 $m
    NEW
  • 61
    NEW
    Burger King
    The Americas
    United States
    Restaurants
    2,701 $m
    NEW
  • 62
    NEW
    Smirnoff
    Europe & Africa
    United Kingdom
    Alcohol
    2,443 $m
    NEW
  • 63
    NEW
    Barbie
    The Americas
    United States
    Toys & Games
    2,315 $m
    NEW
  • 64
    NEW
    Heineken
    Europe & Africa
    Netherlands
    Alcohol
    2,218 $m
    NEW
  • 65
    NEW
    Wall Street Journal
    The Americas
    United States
    Media
    2,184 $m
    NEW
  • 66
    NEW
    Ralph Lauren
    The Americas
    United States
    Apparel
    1,834 $m
    NEW
  • 67
    NEW
    Johnnie Walker
    Europe & Africa
    United Kingdom
    Alcohol
    1,541 $m
    NEW
  • 68
    NEW
    Hilton
    The Americas
    United States
    Hospitality
    1,483 $m
    NEW
  • 69
    NEW
    Jack Daniel's
    The Americas
    United States
    Alcohol
    1,480 $m
    NEW
  • 70
    NEW
    Armani
    Europe & Africa
    Italy
    Luxury
    1,456 $m
    NEW
  • 71
    NEW
    Pampers
    The Americas
    United States
    FMCG
    1,400 $m
    NEW
  • 72
    NEW
    Starbucks
    The Americas
    United States
    Restaurants
    1,329 $m
    NEW
  • 73
    NEW
    Guinness
    Europe & Africa
    Ireland
    Alcohol
    1,224 $m
    NEW
  • 74
    NEW
    Financial Times
    Europe & Africa
    United Kingdom
    Media
    1,148 $m
    NEW
  • 75
    NEW
    Benetton
    Europe & Africa
    Italy
    Apparel
    1,008 $m
    NEW